SOUL SPROUT ACUPUNCTURE
Soul Sprout is a holistic healing center designed to simplify your WELLNESS journey.
Through the power of integrative medicine, Soul Sprout works to minimize the impact that external factors can have on our bodies and minds - so that you can get back to living life, wholeheartedly. In a partnership that spanned almost two years, Wonder & Co. and Soul Sprout set out to ensure that more people in need knew their name. We massaged every element of the brand and landed on a visual identity that looks as good as their patients have been feeling since 2014.
Scope of Work
Brand Voice
Naming + Tagline
Brand Design
Retail Consultation + Signage
Photo Production
Web Design
BRAND PERSONALITY
Progressive
Candid
Empowering
WRITING SAMPle: How Does Acupuncture Work?
The body's Qi, or life force energy, flows through a series of energetic channels or meridians, which acupuncture needles access and manipulate using points along
those channels.
Visualize the anatomy of a human body, similar to a New York City subway map. The meridians are like the subway lines and the points are like the station stops. The meridians interact with one another through common areas they pass through, like subway tunnels. When a train is stuck in a station, it holds up trains all over the line causing trouble throughout the system, right?
It is the same way with the body. When there is an accumulation of qi (stopped train), or a deficiency of qi (no train), or an excess of qi (too many trains too close together) the system doesn’t function well and passengers get mad
The acupuncture needles, essential oils, cups, and other therapies are the mechanics who work to keep the system functioning and the trains moving appropriately. We work to maintain a smooth flow of qi because when the qi is flowing smoothly, the body is working like a well maintained system.
"I knew within 10 minutes of our first meeting that I wanted to work with them, and work we did. Our project was HUGE and they took it on and produced item after item, completely rebranding our business and then some. Two very enthusiastic thumbs up!”
